Reacting to Packaging Tariffs: Tips for Supply Chain Continuity

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With rapidly changing headlines and the conversation on tariffs evolving daily, it can be difficult to know what the best course of action is to ensure business continuity. How can you prepare when you don’t know what to prepare for?

The most interesting part about this situation is the fluidity of it. The on again, off again environment we are living in right now, makes it difficult to navigate. What we do know is that this is not the first time we have seen a disruptive supply chain landscape in the past 10 years, and it certainly will not be the last. We’ve seen geopolitical conflict, trade wars, port congestion, COVID-19, and the Texas freeze, just to name a few. The one constant is that disruption is everywhere and, ultimately, how we manage it is the most critical part. 

I spent my early career working within and leading elements of supply chain at Cook Medical. When potential disruption hits, I like to lean on those early days to consider an approach that works for my team(s) today and, ultimately, prioritizes our customers. With this in mind, there are a few key areas I recommend our customers focus on to mitigate risk when working with suppliers:  

1

Maintain appropriate levels of safety stock.

Experiencing potential, or actual, supply disruption can result in a desire to simply increase orders and/or stock levels. This can have an undesired result. I often advise teams, whether internal or external, to use a consistent approach, supported by data, and avoid over-correction. 
2

Embrace communication with your suppliers.

I find communication to be one of the most effective tools in our toolkit. Frequently communicating the good and bad, helps establish trust and a baseline from which to work when potential disruption hits. This applies to forecasting, too. The more we understand, the better we can respond to and plan for fluctuation in demand. 
3

Understand your supplier’s sourcing strategy.

Suppliers have the ability to take steps that will ultimately reduce sourcing risk and minimize disruption. We do this at Oliver through various initiatives. One of my favorites is the work we are doing at the Oliver Wiggensbach siteit's a great example of smart sourcing decisions being purposefully built into products that will ultimately minimize future risk.  
4

Keep an open mind to meaningful change.

This is really importantsuppliers sometimes have an opportunity to add additional raw materials, secondary supplier sites, etc. Given the nature of our industry, it requires close partnership between key stakeholders to effectively implement these initiatives. While this is always important, it becomes even more so in periods of potential disruption. 
5

Give some consideration to risk management.

Regardless of where your organization is today in its risk management journey, take a minute to think about those areas, big or small, that are most likely to present business risk and how you would characterize each through a lens of probability and impact. With this, you can determine the best course of action to mitigate the risk. Sometimes, you’ll find very small tweaks can have a large impact on risk reduction. 
6

Work with a seasoned supplier team.

A strong, seasoned team of professionals can make a big difference in effectively navigating potential disruption. This is something I value about Oliverwe have a cross-functional team that has navigated many periods of potential disruption within our industry and is well-suited to navigate this one as well. 

The best advice I can give right now is to embrace communication and proactively share updates, be it good or bad, around changes and events that are impactful to your business. Also, look for those small improvements that can be made today and will yield incremental improvements in the short- and mid-term. There is unfortunately, no magic formula (we wish there was!)—it’s all about being flexible, communicating well, prioritizing actions based on probability and risk, and working closely with partners.  

 

Looking to learn more? Here are a few other articles I’ve found helpful: 

 

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